Blackstone School of Law & Business
A modern institutional website designed around credibility, admissions, and migration from a legacy platform.
The Problem
Higher education in Pakistan is underserved by modern digital infrastructure
About
BSOL is the public-facing website for a legal and business education institution in Lahore.
The rebuild replaced a legacy site with a faster, more structured Next.js implementation covering programmes, admissions, faculty, and institutional information.
The migration required preserving search visibility across 748 URLs while improving performance, structure, and mobile usability — a zero-equity-loss cutover.
Core Features
Programme Catalogue
Full listing of law, business, and executive education programmes with detailed curriculum information
Mobile-First Design
Fully responsive with mobile-optimized layouts, font scaling, and touch-friendly fee tables
748-URL Migration
Full 301 redirect coverage from legacy Squarespace URLs — zero SEO equity lost
IndexNow Integration
Rapid search engine re-indexing via IndexNow protocol — pages indexed within hours of launch
WhatsApp Admissions
Direct WhatsApp integration for prospective student enquiries with instant response
Schema.org Structured Data
Full institutional structured data for rich search results and knowledge graph inclusion
Tech Stack
The studio
Startup Lab 24 builds and owns software like Blackstone School of Law & Business.
Each product starts as bespoke software for one design-partner business — then we make it agnostic so the whole vertical can use it.
How the studio works →